B2B buyers research for months before they call

Win the deal before
the first call.

Buying committees compare vendors on Google and ask AI tools who to trust. We make sure they find you, on keywords that produce demo requests.

Free. No sales call required. Delivered in 24-72 hours.

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The searches that form shortlists

The Problem

Your traffic goes up.
Your pipeline stays flat.

A 50-search keyword can close six-figure contracts. A 5,000-search keyword brings students and job seekers. Most agencies chase the second kind. We target the searches that happen inside a live evaluation.

Executive in a dim boardroom beginning vendor research under a single gold light

Month one of the sales cycle

Your buyer is already searching.

No comparison pages "X vs Y" searches go to competitors
Keywords buyers never search Volume without buyers behind it
Invisible in AI answers ChatGPT never mentions you
Reporting stops at sessions Nobody knows which rankings pay
The volume trap

Same budget, two keyword strategies. Top bar is traffic, bottom bar is pipeline.

"top 10 tools" listicle keyword 10,000 visits/mo
"[competitor] alternatives" buyer keyword 100 visits/mo
Traffic Pipeline

Agencies report the gray bars. Your CFO funds the gold ones.

The Service

Seven layers. One pipeline engine.

Every engagement runs all seven. Together, they compound.

Bottom-of-Funnel Pages

Comparison, alternative, and use-case pages that win the searches buyers run days before a decision.

X vs Y Alternatives Use cases
A buying committee comparing shortlisted vendors in a dark boardroom

Buyer Keyword Research

Keywords scored by who searches and what they sign, not raw volume.

"[x] alternatives"deal value
"[x] pricing"
"what is [category]"

Topical Authority Content

Clusters that prove you know the field, linked into the pages that sell.

Technical Foundation

Crawl, speed, and schema fixed first, on our full technical SEO layer.

Links From Industry Sources

Placements in publications your buyers read. No directory spam.

AI Search Visibility

Structured so ChatGPT, Perplexity, and Gemini cite you. See AI search optimization.

Pipeline Reporting

Monthly reports tie keywords and pages to demo requests and closed deals. The number that justifies the budget. Most agencies never produce it.

Abstract gold data streams converging into a single pipeline node
The Process

Bottom of the funnel first.

We start with the pages closest to revenue and work upward.

01

Map the Committee

Every search your buying committee makes, scored by pipeline value.

02

Decision Pages First

Comparison and use-case pages ship before any blog post. Technical fixes land in the same phase.

03

Clusters and Links

Authority content and industry links push power toward the pages that sell.

04

Measure Pipeline

Monthly reporting ties rankings to demo requests. The evidence decides the budget.

Abstract network of decision-maker nodes with a few bright gold points among many dim ones

Pipeline over traffic

The right 100 visitors beat the wrong 10,000.

Empty dim enterprise boardroom at dusk with warm gold window light
What You Receive

Pipeline assets, not blog posts.

Pages, rankings, and attribution data your sales team can point to. Not a content calendar.

  • Keyword map scored by buyer role and deal value
  • Comparison and alternative pages, written and published
  • Technical audit with fixes implemented, not just listed
  • Links from publications your buyers actually read
  • AI citation tracking across ChatGPT, Perplexity, and Gemini
  • Monthly report tying rankings to demo requests
Common Questions

B2B SEO FAQ

How long until B2B SEO produces pipeline?

Decision-stage pages target lower-competition searches, so they often rank and produce demo requests within 3 to 4 months. Authority clusters compound over 6 to 12 months. We set expectations against your sales cycle in the first month and report progress against pipeline, not sessions.

What does B2B SEO cost?

Engagements start from $1,000/month. Final scope depends on site size, technical condition, competition, and content needs. The free audit returns an exact scope and price before you commit to anything. See the pricing page for package details.

We ran SEO before. Traffic grew, leads didn't. What changes?

Three things. Keywords get chosen by pipeline value instead of volume. Decision-stage pages get built before blog posts. And monthly reporting ties every ranking to demo requests, so the first sign of a volume trap shows up in the data instead of a year later.

Our keywords only get 50 searches a month. Is SEO worth it?

Low volume is normal in B2B and often a good sign: it means the people searching are buyers, not browsers. A keyword with 50 monthly searches and a six-figure contract behind it beats a 5,000-search keyword every time. The audit shows you which low-volume keywords carry real deal value.

Do you require a long-term contract?

We require a 3-month minimum for monthly retainers because SEO needs time to compound. After that, the engagement is month-to-month.

Start Here

See what your buyers find
when they search.

The free audit shows which evaluation keywords you own, which ones competitors own, and where buyers find nothing at all. No commitment. Results in 24-72 hours.

Get My Free B2B SEO Audit

Engagements start from $1,000/month. The audit is free.

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